The rise of e-commerce has drastically changed the way people shop for fashion. Online marketplaces like ASOS, Amazon Fashion, and Farfetch have revolutionized the industry, offering endless options at the click of a button. Social media platforms like Instagram also allow users to shop directly from their feeds, blurring the line between inspiration and purchase. Virtual fitting rooms and AI-driven recommendations have made online shopping more personalized. The convenience and accessibility of digital shopping have transformed the fashion landscape, making it easier than ever for consumers to find and buy the latest trends.